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Privacy Policy

Last updated: August 2026

C M Maguire Ltd, trading as Little Hearts Nursery, is committed to protecting your privacy and handling your personal information fairly, lawfully and securely.

This Privacy Policy explains how we collect, use and protect personal information when you visit our website, contact us through the website or make an enquiry about Little Hearts Nursery.

Who we are

C M Maguire Ltd trading as Little Hearts Nursery
118 Rawson Road
Seaforth
Liverpool
L21 1HP

Telephone: 0151 920 2800
Email: info@little-hearts-nursery.co.uk

C M Maguire Ltd is the data controller for personal information collected through this website. This means that we are responsible for deciding how and why your personal information is used.

Information we may collect

When you use our website or contact us, we may collect information including:

  • your name;

  • your email address;

  • your telephone number;

  • the type of enquiry you are making;

  • information you provide in your message;

  • information about your child where you choose to provide this as part of an enquiry;

  • technical information relating to your use of our website, such as your device, browser and IP address; and

  • cookie and website usage information where applicable.

Please do not include sensitive or confidential information in our general website enquiry form unless it is necessary for us to deal with your enquiry.

How we use your information

We may use your personal information to:

  • respond to enquiries;

  • arrange nursery visits;

  • provide information about nursery places, fees and funding;

  • communicate with prospective and existing families;

  • take steps towards arranging a nursery place where requested;

  • operate and maintain our website;

  • protect the security of our website and services;

  • meet our legal, regulatory and safeguarding responsibilities; and

  • improve our website and the services we provide.

We will not use information submitted through our general contact form to send you marketing communications unless you have separately agreed to receive them.

Our lawful basis for using your information

UK data protection law requires organisations to have a lawful basis for processing personal information. Depending on the circumstances, C M Maguire Ltd may rely on legitimate interests, taking steps before entering into a contract, performance of a contract, compliance with a legal obligation or consent.

Legitimate interests

We may process information where it is necessary for us to respond to enquiries, operate our website, communicate with families and manage our nursery effectively.

Steps before entering into a contract

We may process information when you contact us about arranging childcare or ask us to take steps towards providing a nursery place.

Contract

Where you become a customer of Little Hearts Nursery, some processing may be necessary for us to provide childcare services to you.

Legal obligation

We may need to process or retain information in order to comply with legal, regulatory, safeguarding or statutory responsibilities.

Consent

Where consent is specifically required, such as for certain non-essential cookies or optional communications, we will ask for your permission.

Where we rely on consent, you can withdraw that consent at any time.

Website enquiries

Information submitted through our website contact form is used to respond to your enquiry and provide you with the information or assistance you have requested.

Our website and online forms are provided using Wix. Information submitted through the website may therefore be processed through Wix's systems and may also be sent to Little Hearts Nursery by email so that a member of our team can respond. Wix publishes information about the personal information processed through its services and its privacy arrangements.

If your enquiry results in your child joining Little Hearts Nursery, relevant information may become part of our nursery records and will then be handled in accordance with our wider data-protection and record-retention arrangements.

How long we keep your information

We keep personal information only for as long as it is reasonably necessary for the purpose for which it was collected, or for as long as we are required to retain it to meet our legal, regulatory, safeguarding or contractual responsibilities.

Different types of nursery records may be kept for different periods depending on their purpose and any applicable legal requirements.

When information is no longer required, we will take appropriate steps to securely delete or dispose of it.

Who we may share information with

We do not sell your personal information.

Where necessary, information may be shared with organisations that help us operate Little Hearts Nursery and our website, including:

  • Wix and other website service providers;

  • email and IT service providers;

  • professional advisers;

  • organisations providing services to the nursery;

  • government or regulatory authorities;

  • safeguarding organisations;

  • law-enforcement agencies where required by law; and

  • other organisations where sharing is necessary to fulfil our legal or contractual responsibilities.

Where organisations process information on our behalf, we expect appropriate data-protection and security arrangements to be in place.

International transfers

Some organisations that provide our website and digital services may process personal information outside the United Kingdom.

Where personal information is transferred internationally, appropriate safeguards will be used where required by UK data-protection law.

Wix operates an international infrastructure and provides information about its privacy and data-processing arrangements for Wix users and site visitors.

Cookies

Our website uses cookies and similar technologies.

Some cookies are necessary for the website to operate correctly. Other cookies may be used for functions such as analytics, preferences or marketing.

Where required, we will ask for your permission before placing non-essential cookies on your device.

You can manage your preferences through the cookie controls available on our website.

For more information, please see our Cookie Policy.

Photographs and images

Our website may contain photographs showing children taking part in nursery activities.

We take children's privacy seriously and only use identifiable photographs where we have an appropriate lawful basis and suitable permissions or arrangements in place.

Children's personal information is afforded particular protection under UK data-protection law.

How we protect your information

We take appropriate organisational and technical measures to help protect personal information against loss, misuse, unauthorised access, alteration or disclosure.

Access to personal information is restricted to those who need it to carry out their role.

Although no internet-based system can be guaranteed to be completely secure, we take reasonable steps to protect the personal information entrusted to us.

Your data-protection rights

Depending on the circumstances, you may have the right to:

  • ask us for a copy of personal information we hold about you;

  • ask us to correct inaccurate or incomplete information;

  • ask us to delete personal information;

  • ask us to restrict how your information is used;

  • object to certain uses of your information;

  • receive certain information in a portable format;

  • withdraw consent where we rely on consent; and

  • complain about how your personal information has been handled.

Not every right applies in every circumstance. Current ICO privacy-notice guidance requires organisations to explain the rights available to individuals and how they can exercise them.

To make a request or ask a question about your personal information, please contact:

Email: info@little-hearts-nursery.co.uk
Telephone: 0151 920 2800

Complaints

If you have concerns about how we have used your personal information, please contact us first so that we have the opportunity to investigate and resolve the matter.

You also have the right to raise a concern with the Information Commissioner's Office (ICO), the UK's independent regulator for data protection.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our website, nursery services, the organisations we work with or our legal obligations.

The latest version will always be published on our website.

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